- direct mail ► NOUN ▪ unsolicited commercial literature mailed to prospective customers.
English terms dictionary. 2015.
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Direct mail — Direct mail, also known as junk mail, advertising mail or admail, is the delivery of advertising material to recipients of postal mail. It forms a significant subdiscipline of direct marketing. Some organizations attempt to help people opt out of … Wikipedia
direct mail — ➔ mail1 * * * direct mail UK US noun [U] MARKETING ► advertisements that are sent through the mail to a large number of consumers: »In many ways, the Web is more effective than television advertising and direct mail. »Typically, most of the… … Financial and business terms
direct mail — Another name for advertising mail sent to trargeted markets. It can be any mail class, but it is usually Standard Mail (A) … Glossary of postal terms
direct mail — direct mail, adj. mail, usually consisting of advertising matter, appeals for donations, or the like, sent simultaneously to large numbers of possible individual customers or contributors. Abbr.: DM [1925 30] * * * … Universalium
direct mail — direct′ mail′ n. bus mail, usu. consisting of advertising matter, appeals for donations, or the like, sent to large numbers of people • Etymology: 1925–30 … From formal English to slang
direct mail — ☆ direct mail n. advertisements, solicitations, etc. mailed directly to a large number of individuals … English World dictionary
direct mail — Mktg the sending by mail, fax, or e mail of advertising communications addressed to specific prospective customers. Direct mail is one tool that can be used as part of a marketing strategy. The use of direct mail is often administered by third… … The ultimate business dictionary
direct mail — also direct mail N UNCOUNT: oft N n Direct mail is a method of marketing which involves companies sending advertising material directly to people who they think may be interested in their products. ...efforts to solicit new customers by direct… … English dictionary
direct mail — /daɪˌrekt meɪl/ noun the practice of selling a product by sending publicity material to possible buyers through the post ● These calculators are only sold by direct mail. ● The company runs a successful direct mail operation. ▪▪▪ ‘…all of those… … Marketing dictionary in english
direct mail — /daɪˌrekt meɪl/ noun the practice of selling a product by sending publicity material to possible buyers through the post ● These calculators are only sold by direct mail. ● The company runs a successful direct mail operation. ▪▪▪ ‘…all of those… … Dictionary of banking and finance